Live Classes: Upskill your knowledge Now!

Chat Now

Digital marketing one day course

This Digital Marketing one-day course is designed for beginners to gain foundational knowledge in digital marketing. It covers essential topics like SEO, social media marketing, email marketing, Google Ads, and content marketing. Through hands-on activities, learners will create basic marketing strategies and campaigns while exploring analytics tools. The course emphasizes practical skills and real-world applications. By the end, participants will have actionable steps to launch their digital marketing journey.

Beginner 5(47 Ratings) 0 Students enrolled English
Created by Admin s
Last updated Thu, 19-Sep-2024
+ View more
Course overview

This Digital Marketing Program provides a comprehensive introduction to essential digital marketing strategies, including SEO, social media marketing, email marketing, and Google Ads. It equips participants with practical skills to build and manage online campaigns effectively. The program emphasizes real-world applications, offering hands-on experience in optimizing websites and creating engaging content. Ideal for beginners, it helps individuals enhance their online presence and explore career opportunities in digital marketing. By the end, participants will be ready to apply digital strategies to grow businesses or personal brands.

Here’s a sample schedule for a One-Day Digital Marketing Course for Beginners that runs for 6 hours

Course Title: Digital Marketing 

Duration 6 hours  

Audience: Beginners 

9:00 AM – 9:30 AM Introduction to Digital Marketing

- Overview of digital marketing

- Why digital marketing is essential for businesses today

- Key components of digital marketing (SEO, SEM, social media, email marketing, content marketing, etc.)

9:30 AM – 10:30 AM SEO (Search Engine Optimization) Basics

- What is SEO?

- Understanding search engines and algorithms

- Keywords research: Tools and techniques

- On-page and off-page SEO

- Quick wins for website optimization

Activity

- Beginner keyword research and SEO analysis using free tools (Google Keyword Planner, Ubersuggest)

10:30 AM – 11:30 AM Introduction to Social Media Marketing

- Popular social media platforms and their audiences (Facebook, Instagram, LinkedIn, Twitter)

- How to create a social media strategy

- Basics of content creation and curation

- Introduction to paid social media ads

Activity 

- Create a social media content plan for a mock brand

11:30 AM – 12:00 PM Email Marketing Essentials

- Why email marketing still works

- How to build an email list

- Crafting effective email campaigns

- Introduction to email marketing tools 

Activity 

- Design a basic email campaign for an upcoming sale or event

12:00 PM – 1:00 PM Lunch Break

1:00 PM – 2:00 PM | Introduction to Google Ads (SEM)

- What is Google Ads?

- Types of Google Ads (Search, Display, Video)

- How to set up a simple ad campaign

- Basics of bidding, budgets, and keywords

Activity 

- Hands-on practice setting up a simple Google Ads campaign

2:00 PM – 2:45 PM Content Marketing Basics

- The role of content in digital marketing

- Types of content (blogs, videos, infographics, podcasts, etc.)

- How to create content that resonates with your audience

- Distribution channels for content

Activity  

- Develop a basic content strategy for a mock product or service

2:45 PM – 3:15 PM Analytics and Measuring Success 

- Introduction to Google Analytics

- Key metrics for digital marketing success (CTR, bounce rate, conversions, etc.)

- How to use data to improve your campaigns

Activity

- Walkthrough of Google Analytics and analyzing a sample website’s traffic

3:15 PM – 3:45 PM

- Review key takeaways from the day

- Open Q&A session for any remaining doubts or queries

3:45 PM – 4:00 PM Conclusion and Next Steps

- Actionable steps to start your digital marketing journey

- Recommended free tools and resources for continued learning

What will i learn?

Requirements
Curriculum for this course
0 Lessons 00:00:00 Hours
+ View more
Other related courses
About instructor

Admin s

5429 Reviews | 1881 Students | 41 Courses
Student feedback
5
47 Reviews
  • (0)
  • (1)
  • (0)
  • (23)
  • (23)

Reviews

  • Lakshya Kabir
    I gained essential skills that I can showcase effectively on LinkedIn.
  • Manvik Arjun
    Mock interviews included relevant marketing scenarios, boosting my confidence for job applications.
  • Nivaan Tejas
    Understanding SEO and PPC improved my digital marketing abilities tremendously.
  • Om Anay
    The course clarified key concepts like social media strategy, now highlighted on my resume.
  • Pranav Keshav
    Networking with fellow participants expanded my professional connections in marketing.
  • Reyansh Uday
    The instructors were knowledgeable, providing real-world examples that made learning engaging.
  • Rohan Ashwin
    Hands-on projects reinforced my understanding of digital marketing tools and techniques.
  • Samarth Anirudh
    I learned to create effective campaigns from scratch, enhancing my LinkedIn profile.
  • Tanay Ishaan
    This training provided a solid foundation in digital marketing principles.
  • Ujjwal Raghav
    The emphasis on analytics was particularly beneficial for my skill set.
  • Vaibhav Suryansh
    I updated my LinkedIn profile to reflect my new digital marketing skills.
  • Vihan Raj
    The course covered the latest trends in digital marketing effectively.
  • Yashwant Dhruv
    I feel much more prepared for marketing roles after completing this course.
  • Arin Parth
    Mock interviews included relevant marketing questions that helped me practice effectively.
  • Naman Prithvi
    Learning about content marketing strategies was a critical skill I gained from this course.
  • Aanya Kavya
    The interactive discussions encouraged participation and made learning enjoyable.
  • Aditi Neha
    I received constructive feedback that helped refine my marketing techniques.
  • Charvi Saanvi
    The course taught me how to use tools like Google Analytics and AdWords.
  • Diya Alia
    Understanding customer segmentation improved my overall marketing knowledge.
  • Eesha Rhea
    This course is an excellent addition to my professional development plan.
  • Gauri Meera
    The hands-on exercises were crucial for applying what I learned in real scenarios.
  • Ishani Poonam
    I now feel more confident in developing marketing strategies.
  • Jiya Radhya
    The trainers were experienced professionals who shared valuable industry insights.
  • Kavya Manya
    I learned how to measure campaign effectiveness, which is essential for my role.
  • Lavanya Tara
    The course helped me develop a better understanding of email marketing tactics.
  • Meera Anaya
    The focus on branding strategies was enlightening and necessary.
  • Nisha Simran
    I found the discussions on digital ethics particularly informative.
  • Pihu Tanvi
    This course has truly prepared me for a successful career in digital marketing.
  • Rhea Sanya
    The course emphasized the importance of creativity in marketing.
  • Shreya Anika
    I gained knowledge of various digital marketing channels, enhancing my overall skill set.
  • Tanisha Kavita
    The course provided valuable resources for further learning and exploration.
  • Urvi Payal
    I feel equipped to tackle marketing challenges in real-world scenarios.
  • Vanya Zara
    Collaborative projects helped me build teamwork skills essential for marketing environments.
  • Yashika Chhaya
    I appreciated the focus on practical applications, making the concepts relatable.
  • Zara Amaya
    The course's emphasis on ROI measurement was invaluable for my growth.
  • Ananya Neelam
    I learned how to create engaging social media content effectively.
  • Bhavya Tiya
    The hands-on labs were essential for reinforcing theoretical concepts in practice.
  • Chhavi Disha
    I now have a clearer understanding of affiliate marketing.
  • Eshita Raima
    The focus on digital campaign management was particularly beneficial.
  • Farah Mitali
    The course was well-structured and kept me engaged throughout.
  • Avantika Riya
    I feel more confident discussing digital marketing topics in interviews.
  • Anika Gita
    The course provided insights into industry-standard marketing practices and tools.
  • Devika Kavita
    I learned effective strategies for influencer marketing.
  • Ekta Harini
    The focus on crisis management in digital marketing was an important aspect of the course.
  • Farheen Jaya
    I now have a solid foundation to build my digital marketing career upon.
  • Gitali Samira
    The trainers provided feedback that was instrumental in my growth.
  • Hiral Neeta
    Overall, the Digital Marketing course exceeded my expectations and improved my career prospects.
299₹
Includes: